Using Elastic Cord For Menus Differentiates Restaurants and Your Printing Service

All restaurants update their menus periodically, whether because of the change of seasons, to add new dishes or just to change prices. Lower quality restaurants just create their menus on an office printer, but restaurants that care about reputation know that every detail contributes to the dining experience. These restaurants have their menus printed professionally, as befits the quality of their food. However, since not all parts of the menu change with the same frequency, reprinting the entire menu at the same time and putting it all into the same binder may result in higher costs for the restaurant manager.

The next time your restaurant customers reprint their menus, offer them the opportunity to bind the menu into a personalized booklet or folder, and include menu binding cords to enable them to quickly add pages for daily specials or featured wines. Using folders and elastic cord for menus makes it much more than a simple printed menu. It actually becomes a modular menu system that allows the restaurant to add or swap sections as the need arises. If there is a special holiday menu, for example, it’s a simple matter to remove the regular menu pages and replace them using the elastic cord to keep everything together.

While black elastic bands for menus are always appropriate, using colored elastic cord for menus allows the client to match the elastic to the menu color scheme or to the restaurant’s décor, which will help to reinforce their brand. You can even suggest that they use both cord and tassels for menus at restaurants with a more opulent feel.

For a printing service, offering elastic cords for menus is a cost effective method of differentiation. You can position cords for menus as premium products that help your customers provide those little touches that make dining at certain restaurants so memorable. Contact Elastic Connections today and inquire about our large variety of menu elastic.